ok, before I start to get some flames for this, or even worse start some flames, I' like to say this is NOT a promotion for my blog. I merely blogged about it and would like your opinions about this. I can't wait to get my hands on one - haven't been able to pre-order because of lack of funds which is a bit annoying.
anyway, here it is:
Indian start-up company notion ink have just started pre-orders for their tablet, the Adam. Available at first to only a select group of ‘family’ (those that have been following notion ink by commenting on their blogs), it looks set to take the tablet market by storm.
Or will it?
The problem with this is not that I think it will not sell enough. Or get enough publicity. It’s the problem as highlighted so well tonight by Sam Hailes in a discussion we were having about tech:
‘You’re a geek. I’m the average Joe, and if Apple didn’t make it, I don’t care’
I think that the adam will sell well, but the concept of a powerful tablet was not marketed by apple. The concept of a fun and simple tablet was marketed. The average joe doesn’t care if the adam has the tegra 2 chip in it, or if it’s twice the power, usability and productivity as the ipad. If apple promote it, it not only sells, it redefines the consumer’s market. Notion Ink, I think, are unable to redefine the market simply because it’s Apple’s day at the moment. I think they will fall just like others have (microsoft, we’re looking at you here) and their market share will fall in the future. Who knows, Notion Ink may pick up the market share that Apple will eventually lose, but I do not think it will be yet.
Of course, Google may be the ones to take over the tech industry in the future. They’ve released entirely new notebooks, and with the possibility to market their products like they have with Chrome, i think they could be the next ones to take over your tech (despite the limited success of Google TV).
Don’t get me wrong, I love apple (I use a mac hackintosh for all my work) and almost all they do. I think the ipad is really clever and cool. But android (the system the adam runs on) is not for anyone. It’s a geeks' OS.
Anyway, what do you guys think? This Indian Start-up company might take us all by storm, but what about everyone else?
The adam will be the geek’s tablet.